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SUCCESS STORY

Hobbytown

Strong Representation Guides First-Time Entrepreneurs to Competitive and Flexible Lease Terms

Roger Cole gained in-depth understanding of his clients needs and negotiated a lease with flexibility of a tiered lease structure and construction assistance.

THE
CHALLENGE

THE
ACTION

THE
RESULT

Julie and Ronald Briscoe were first time entrepreneurs. They decided to work with Hobbytown USA based in Lincoln, NE to start their new business. The capital investment in starting a new business was substantial and they needed to find a landlord willing to help them find the best location and help with Tenant Finish Out costs to get them started. Furthermore, the Briscoe’s needed a landlord that could structure a lease to help them with cash flow in the early years of their new business.

Armed with an understanding of the budget constraints, the Tenant’s need for assistance with construction of the buildout and the Landlord’s desire to fill a vacant space, Roger Cole negotiated a lease with flexibility of a tiered lease structure and construction assistance.

● Successfully negotiated the lease for 4,000 SF in Lakewood Village Shopping Park
● Effectively created a cash flow advantage to the Tenant during the early years of the lease
Assisted the Tenant during the build-out phase using the Landlord’s staff to assist with interior improvements to the space
● Granted special accommodations to the Tenant for demonstrations of remote control cars and planes in the common areas of the center

WHAT HOBBYTOWN SAYS....

“Being able to feel comfortable that the business will be successful after working with a flexible landlord made all the difference in our decision to locate our HobbyTown store in Lakewood Village Shopping Park”, says Julie Briscoe. Furthermore, Ronald adds, “Roger was accommodating to his needs during the buildout of the space which was further evidenced that they made the right decision with the Lakewood Village location.”

- Julie and Ronald Briscoe, Franchise Owners, Hobbytown USA

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Little Rock, AR 72223

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